Homebase Goes High Rise

Yes this is an amazing creation - and blowing my own trumpet I had a hand in helping to create this fifty container ten story home for Homebase which includes three gardens, three kitchens, living rooms, bedroom and bathroom.   I've always had a fascination with unique houses stemming from a love of Tracey Island's uber contemporary home as a child so when asked to come up with ideas for the interiors of the Container House I was thrilled and so excited - how could you not want to get involved in this dream challenge??

I had numerous late nights drawing up scale drawings for the interior rooms and trawling the Homebase store in search of the right  sofa or wallpaper to include in the very narrow container rooms and make them look real lived in interiors - a challenge when decorating long thin containers but take a look at the advert and check out the finished results (and take a sneak peak at how it was all made http://www.homebase.co.uk/webapp/wcs/stores/servlet/HomebaseStaticPageSecondLevel?langId=110&storeId=10151&includeName=HBCreateTheLook/homebasetv_makingof.html) and as Homebase say - 'with a little imagination you can create anything!!http://www.homebase.co.uk/webapp/wcs/stores/servlet/HomebaseStaticPageSecondLevel?langId=110&storeId=10151&includeName=HBCreateTheLook/homebasetv.html

Make a house a home...

Many hours were spent burning the midnight oil with graph paper and pencil working out how many lights and how much paint and wallpaper would be needed to decorate this amazing pier in Australia for the spectacular new Homebase ad that I was lucky enough to be a part of -  I now feel I know the Homebase products intimately!!    phew!! it was a tricky project but well worth the results ... I hope you all agree ... RESPECT to the Leo Burnett ad team and Liz Murphy the director...

http://www.homebase.co.uk/